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幽默博物馆_品牌重塑
客户:幽默博物馆
Museum of Humour_Rebranding
Client: Museum of Humour
加布罗沃的幽默博物馆既是艺术画廊又是博物馆。它展示传统的本地和国际幽默艺术,在城市组织国际双年展和年度嘉年华。它的座右铭是“世界因为它笑而持久”,猫眼和耳朵的地球象征“看到和听到”世界的幽默。
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The Museum of Humour in Gabrovo is simultaneously an art gallery and a museum. It exhibits traditional local and also international humour art, organises International biennials and annual carnivals in the city. Its motto is “The world lasts because it laughs” and the symbol of a globe with cat’s eyes and ears “sees and hears” the humour of the world.
我们与博物馆的团队合作,根据他们的历史发展他们的身份。我们使用现有符号开发了各种徽标锁定,将定制象形图纳入品牌传播中,并制作了印刷和数字材料。
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We worked together with the museum’s team to develop their identity building on their history. We developed various logo lock-ups with the existing symbol, encorporated custom pictograms into the brand communication and produced materials in both print and digital.
图片来源:罗西娜·彭切娃
Photo credits: Rosina Pencheva
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